Serving San Jose, Santa Cruz & Monterey Bay Area.
For an appointment, call 831-426-4321

Wellness check.  COVID-19 Release form here.


With Shelter in Place, we show you how to take care of your skin at home with our virtual Zoom facials.

Schedule Your Virtual Facial

Zoom With Us

Curbside Pickup Available

Every Saturday, Pure Beauty Esthetics will be open from 10am-2pm for curbside pick. Please check the product page

Coming soon.... monthly beauty boxes!
What's Available
  • DIY Facial kits $40.00 with self guided instructions
  • Hand sanitizer hand rub spray 7.5 oz. clinical grade $40.00
  • Skinbetter
  • Epionce

We are excited to introdue our new organic skincare line bluebeautifly, request samples.


Try our 2 for 1 special when both participants are in the same household.

  • The Basics

    • To schedule, follow link below to Schedulicity, click on the "classes" tab to find an available time. Generally, the time is 7:00pm but days may vary.
    • Facials are done using Zoom. You'll need to download the Zoom app, prior to the meeting a link will be sent.
    • You have the option of buying the facial kit without the Zoom session.
    • Facials kits are mailed so please schedule 5-7 days lead time. But there is curbside pickup too. Kits cost $40.00 and have enough product for multiple sessions.

    Schedule Your Facial

  • Do It Virtually

    The Stay-cation facial takes place in a scheduled Zoom meeting. Our esthetician will guide you through the 60 minute facial that begins with a deep cleansing facial massage, enzymatic exfoliation, mask, neck & décolletage massage using an oil with evening primrose and finish moisturizing creams. You will also learn an anti-tension facial massage using acupressure points. Cost of virtual $50.00.

    If using the 2 for 1 special please make note when scheduling.

    Schedule Your Facial

  • Brighten up your Shelter in Place with a private DIY facial party. Learn the basics of a great facial while enjoying the company of your besties.

    We can host a special event for you and your friends like celebrating a birthday. This is a great way to add selfcare getting great advice and professional instruction from our experts.

    Schedule Your Facial

  • Kit Only

    The Epionce facial without the Zoom session is $40.00. Since the facial kit will be mailed to you, please provide your mailing address in notes. Curbside pickup is available

Something anyone will  appreciate


Find us in our Seabright neighborhood between the cross streets of Federick and South Morrissey at 349 Gault Street, Santa Cruz.

Our hours are 9am – 6pm, by apppointment only, Tuesday through Saturday.
Tel: 831-426-4321

★ ★ ★ ★ ★
Fabulous reviews from satisfied customers of Pure Beauty